What does "style" refer to in the context of the 8 S's of Innovation?

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In the context of the 8 S's of Innovation, "style" refers to the organizational culture and the approach taken towards innovation and creativity. Specifically, it highlights the importance of encouraging risk-taking, which fosters an environment where team members feel free to experiment and explore new ideas.

When an organization promotes a style that embraces risk, it helps cultivate a mindset where innovation can flourish. Team members are more likely to propose unconventional solutions and push the boundaries of what is possible. This environment is crucial for generating unique ideas and developing groundbreaking products or services.

In contrast, adhering strictly to rules, standardizing procedures, or minimizing resources can stifle creativity and prevent innovative thinking from taking place. Therefore, encouraging risk-taking is essential for driving innovation within the framework of the 8 S's.

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