What is the essence of the brainstorming technique known as synectics?

The essence of the brainstorming technique known as synectics lies in creating associations. This approach encourages participants to think beyond conventional ideas and combine seemingly unrelated concepts to spark innovative thinking. By fostering the imagination and encouraging the exploration of new connections, synectics helps to generate unique solutions to problems that may not be apparent through more traditional logical reasoning methods.

The method emphasizes the use of metaphors and analogies, allowing individuals to look at a problem from multiple perspectives and uncover new insights. This is crucial in creative problem-solving because it pushes the boundaries of thought and promotes unconventional solutions. The focus on associations rather than restrictions opens the door to diverse ideas, making synectics a powerful tool in the creative process.